Business Bites® with Rachel Brenke
How do I grow my business?
How do I have time for my family and self?
Am I really able to do this?
Yes, yes you are. Welcome to the Business Bites podcast where you will get guidance, support and direction to help you create a real business to have a real life.
The biggest takeaway is how to strategically maneuver away from the “hustle to success” culture. Spending more resources of time, money and energy is not the way to create a real business AND have a real life at the same time. While Rachel understands why many think this is the only way to succeed - she is here to debunk this since she has done it over and over again! With quick episodes, Rachel Brenke brings you the tips, strategies and stories needed to implement the real business, real life mission.
Rachel shares timeless strategies that she used to build multiple seven figure businesses in a variety of industries all while raising five kids, competing with Team USA and dealing with life. Along with the tell-all approach, she hosts industry leaders who will give you the “real talk” on creating, growing and running multi-million dollar businesses. Do you want to keep hustling with little return? Taking time and money away from self and family? Or do you want to step into a REAL BUSINESS to live your real life? Let’s do this!
Business Bites® with Rachel Brenke
PIVOT! with Whitney Eckis, Founder + CEO of Eckis Marketing
When the world was hit with the COVID-19 pandemic, most businesses were left scrambling to adapt. And while many companies weren’t able to continue, others found ways to pivot and (in the process) were able to diversify and elevate their businesses in profound new ways. Such was the case for today’s guest, Whitney Eckis, Founder and CEO of Eckis Marketing, a creative communications agency based in San Diego, California. Even though the COVID-19 pandemic was an extremely challenging time for her company, Whitney was able to embrace it as an opportunity. She used the pandemic to invest time and energy back into her business by integrating what truly interested her and her team, which allowed her to pursue new opportunities for her company and even double their revenue in both 2021 and 2022! Her story isn’t one of pure success, though. There were many experiments that failed or didn’t go as well as they had hoped. But there’s always something to be learned from your setbacks, and ultimately they make the breakthroughs that much more rewarding! Today on the show, we chat with Whitney about her journey as an entrepreneur, how to build a community around your brand on social media, and the importance of being able to adapt to changing circumstances. She discusses the challenges of the COVID-19 pandemic before describing their pivot into Consumer Packaged Goods (CPG) with the launch of their CBD coffee brand Get Supr® and the powerful impact it has had on their marketing agency. For a fascinating conversation on the power of the pivot and much more, be sure to tune in today!
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